Specialised Programmes in Marketing, Management & Finance

Program Description

All Students have the possibility to attend the below Programmes in one of our 6 centres in London, Milan, Florence, Rome, Madrid and New York.

ESE SPECIALISED PROGRAMME - MARKETING

Students will take four of the following modules
- Innovation Development and Management
- E-Business and E-Commerce
- International Strategic Marketing
- Consumer Behaviour
- Integrated Marketing Communication
- International Business Management

Intake dates: January, April, September of each year
Duration: 3 months (1 academic term)
Internship: available upon successfully completing the course
Language of instruction: English

ESE SPECIALISED PROGRAMME - MANAGEMENT

Students will take four of the following modules:
1. Entrepreneurship and Leadership
2. Globalised Information and Communication Systems
3. International Project Management
4. International Business Management
5. Human Resources Management
6. International Strategic Marketing

Intake dates: January, April, September of each year
Duration: 3 months (1 academic term)
Internship: available upon successfully completing the course
Language of instruction: English

ESE SPECIALISED PROGRAMME - FINANCE

Students will take four of the following modules:
1. Multinational Corporate Finance
2. Mergers and Acquisitions
3. Value Assessment
4. Investment
5. Risk Management
6. International Project Management

Intake dates: January, April, September of each year
Duration: 3 months (1 academic term)
Internship: available upon successfully completing the course
Language of instruction: English

Highlights

Our program is available also in: London, New York, Rome, Florence, Madrid

ESE SPECIALISED PROGRAMME - MARKETING

The course is intended to enhance participants’ marketing knowledge and skills and to certify that (prospective) managers in international markets have the essential understanding for success in this field. The modules will prepare participants for jobs in varied marketing fields, such as brand management, product development, sales promotions, services marketing, advertising, public relations and business-to-business marketing.

ESE SPECIALISED PROGRAMME - MANAGEMENT

Nowadays managers are required to own a varied set of significant skills and basic capabilities that are indispensable to successfully plan, perform and estimate a varied sort of business activities. The ESE Specialised Programme in Management offers participants the right mixture of useful knowledge sustained by theoretical foundations in order to practise their leadership and management skills.
Participants will be able to take responsibility to achieve, manage and address their own, and others, activities, and they will develop the needed skills to implement successful and efficient solutions within the restraints of (limited) resources.

ESE SPECIALISED PROGRAMME - FINANCE

The Specialised Programme in Finance aims at preparing ambitious fund managers and specialised investment analysts. The course investigates the values of financing and investment decisions and their influence through a broad variety of modern management matters. Students not only study the external causes and effects of prosperity, but more significantly are required to look at the invisible internal origins.
The emphasis of the course is on modern critical thinking and includes the formation and use of current resources, working capital and credit policy. It will focus on topics like financial analysis, forecasting, asset management, financial accounting and the concept of risk, among others.

What`s Included

The Specialised Programmes in Marketing, Management or Finance at the European School of Economics are short business courses with a duration of 3 months (1 academic term). The Specialised Programmes are intended to (graduated) students or business professionals who pursue efficient updated training in Marketing, Management and Finance in order to improve their business insights and employability in an ever dynamic global business environment.