Master of Arts in Business Innovation

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Program Description

The Master of Arts in Business Innovation at GBSB Global Business School is the degree that will give you the skills to turn ideas into actions, inventions and break throughs into business processes, products and services.
The Master of Arts in Business Innovation teaches students how to analyze global industries, to understand markets of uncertainty and change, and to add value to a product or service in the business world. This program encompasses hands-on courses that will push students to advance their skills in brainstorming, strategic planning, and creative thinking.
The business innovation program will prepare students for the multi-faceted, business development world by incorporating relevant teachings in topics like design thinking, product innovation, business model design, and knowledge management. In order to receive a global education that can be applied to the international marketplace, students will also develop expertise in complementary areas of study such as international negotiations, market research methods, and sustainable business ethics.

Highlights

Hands-On Lectures & Group Projects
Knowledge-by-Doing
Learning Outside the Classroom
Use of the Best Case Studies
Focus on Innovation and Technology
Workshops
Panel Discussions
Faculty with Industry Experience and Invited Speakers
Networking Opportunities

What`s Included

Professional Skills
• Leadership Development
• Intercultural Communication
• Innovative Business Practices
• Macroeconomics
• Marketing Strategies
• Market Research & Analysis
• Brand Management & Communication
• Trend Research and Analysis
Industry Knowledge
• Design Thinking
• Business Model Development
• Business Model Techniques
• Product Development
• Knowledge Management
• Product Innovation

Degree Course

Business Management, International Business

Program Locations

Barcelona, Spain

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Program Details

Provider:
GBSB Global Business School
Location
  • Spain: Barcelona
Language:
English
School Term:
Academic Year
Degree Level:
Masters Degree
Participants:
Worldwide
Cost:
Please check our website of information on the prices
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